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Implementation of Preference Management: Tracking Results and Proving ROI
Preference Management Video Series A limited scope of engagement for an initial preference management project allows enterprises to build a simple, gradual case for additional investment. By streamlining metrics, something as simple as an opt-down, instead of an opt-out, can prove immense value in a… Continue Reading
Tags: engagement, enterprises, opt-in, opt-out, preference management, ROI
October 20, 2015
Sephora Innovation Lab VP Answers 4 Questions for Marketing Innovators
Bridget Dolan, Vice President, Sephora Innovation Lab, will address these 4 questions; What is one marketing topic that is most important to you as an innovator? Why is this so important? How will the customer experience be improved by this? How will this improve the… Continue Reading
Tags: Amazon, BeautyTalk, bridget dolan, Drugstore.com, Ernan Roman, Eve.com, marketing innovators, sephora, Sephora innovation lab, SephoraTV, The Beauty Board
April 13, 2015
Male Shoppers: An Opportunity, not an Oxymoron
As marketing experts, we know that women are the most important decision-makers when it comes to making purchases. Women make an estimated 80 percent of all buying decisions, so it’s no surprise that many of our efforts are spent engaging the almighty women in hopes… Continue Reading
Tags: brand, communication channel preference, consumer characteristics, frequency of communication, marketing, preference management, product interest, SAP, shoppers, social media
January 2, 2015
PossibleNOW Announces Integration with Velocify to Enhance Compliance Protections for Sales Acceleration Platform
PossibleNOW technology now integrates with Velocify to verify contacts for Federal Do Not Call, established business relationships and more Atlanta, Ga. – March 30, 2016 – PossibleNOW, the leading provider of customer engagement and enterprise preference management solutions, today announced an integration of PossibleNOW’s regulatory compliance… Continue Reading
Tags: Compliance Protections, compliance technology, compliance verifications, customer engagement, direct marketing companies, DNC, Established Business Relationship exemptions, Federal Do Not Call, mobile phone number, preference management, sales acceleration platform, velocify
March 30, 2016
PossibleNOW Introduces DNCSolution v10
New version of flagship do not contact application includes key enhancements to user interface, new security, and consent features Atlanta, Ga. – May 11, 2016 – PossibleNOW, the leading provider of customer engagement and enterprise preference management solutions, today announced significant enhancements to DNCSolution®, its cloud-based… Continue Reading
Tags: compliance, Consent, customer engagement, Do Not Contact, enterprise preference management solution, express consent data, express written consent, preference management solutions, user interface
May 11, 2016
DNCSolution Helps Companies Comply with Florida Privacy Regulations
Cloud-based do not contact application includes feature to filter for express written consent and verify expiration status Atlanta, Ga. – July 20, 2016 – PossibleNOW, the leading provider of customer engagement and enterprise preference management solutions, today announced that DNCSolution®, its cloud-based do not contact application… Continue Reading
Tags: compliant marketing, express consent status, express written consent, prior express written consent, privacy regulation, TCPA, Telephone Consumer Protection Act
July 20, 2016
New DNCSolution Feature Scrubs Lists to Ensure CASL Compliance
Cloud-based do not contact application includes CASL-compliant scrub to ensure consent for individuals and businesses in Canada Atlanta, Ga. – August 10, 2016 – PossibleNOW, the leading provider of customer engagement and enterprise preference management solutions, today announced a significant enhancement to DNCSolution®, its cloud-based… Continue Reading
Tags: Canada's Anti-Spam Legislation, CASL, CEM, Commercial Electronic Messages, consent requirements, consumer privacy rules, enterprise preference management solution, express consent, express written consent
August 10, 2016
PossibleNOW Helps Companies Avoid Consumer Privacy Litigation
Suite of technology solutions helps companies conduct activities that are compliant with TCPA, CASL and other consumer privacy rules Atlanta, Ga. – September 8, 2016 – PossibleNOW, the leading provider of customer engagement and enterprise preference management solutions, offers a suite of technology solutions and data… Continue Reading
Tags: automated dialing systems, customer engagement, data verification services, enterprise preference management solutions, Federal Communications Commission, online service providers, outbound marketing, TCPA, Telephone Consumer Protection Act
September 8, 2016
PossibleNOW Releases MyPreferences® 2.0
Industry-leading preference management platform enhanced with all new administration, customization and international utilization features Atlanta, Ga. – September 27, 2016 – PossibleNOW, the leading provider of customer engagement and enterprise preference management solutions, today announced the release of MyPreferences® 2.0 with new control and customization features… Continue Reading
Tags: consent management, consumer preferences, CRM, customer engagement, data, enterprise preference management solutions, marketing automation systems, multi-channel preference capture strategies, preference management, user expereinces
September 27, 2016
PossibleNOW Solutions and Services Help Enterprise Companies Achieve GDPR Compliance
Customer engagement and preference management leader enables companies to maintain and grow marketing databases affected by EU regulation Atlanta, Ga. – April 13, 2017 – PossibleNOW, the leading provider of customer engagement and enterprise preference management solutions, today announced its platform and services address the unique… Continue Reading
Tags: compliancepoint, Consent, consumer consent requirements, customer contact operations, customer data, customer engagement, data management, data security, Enterprise Companies, EU, European Union, GDPR, GDPR compliance, General Data Protection Regulation, marketing, MyPreferences, permission-only interaction, personal data, preference management, risk management company
April 13, 2017
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