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Summary It was important for us to have a stand-alone centralized solution to have all data in one location. This centralization is crucial because if we ever need to respond to regulators, we can refer to one source of truth. Additionally, by building this platform,… Continue Reading
Summary At Scotiabank, we implemented a preference management platform to comply with Canada’s anti-spam legislation, which is a key priority for our heavily regulated financial institution. This implementation allowed us to focus not only on regulations but also on increasing opportunities to contact customers via… Continue Reading