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What is Consent Management, How it Works, & Why it’s Important for Data Compliance
pnadmin, Blog
Just a few years ago, companies could obtain and monetize their customers’ data in any way they wanted. But with the recent rollout of the California Consumer Privacy Act (CCPA) and Europe’s General Data Protection Regulation (GDPR), companies can no longer gather personal data without… Continue Reading
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What Is a Consent Management Platform? Is it needed?
pnadmin, Blog
A consent management platform (CMP) is a tool that keeps your company, website or application compliant with consent regulations such as the EU’s General Data Protection Regulation (GDPR). A CMP accomplishes this by asking users for permission to collect and use their data. The collected… Continue Reading
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What are Customer Insights?
PossibleNOW, Blog
You cannot serve a client whose needs you do not understand. As a business, you might think you know where you fit into a particular niche or how your offerings benefit your market. However, without consumer insight research you never fully know if there is… Continue Reading
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PossibleNOW Offers Solution to Help Businesses Comply with Florida’s New Telemarketing Bill CS/SB 1120
pnadmin, Articles
“Compliance gets easier when opt-out management is engineered into your data flow. Centralize opt-outs, automate suppression, and make reporting transparent enough to support audits and leadership review.” – Ron Patrick, SVP, Product, PossibleNOW Original Article: TD Ameritrade By Eric Tejeda PossibleNOW, a leading provider of… Continue Reading
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How Florida’s New TCPA Law May Impact Other States
pnadmin, Articles
“New state requirements expose weak governance and disconnected systems. Update policies, test operational workflows, and confirm your tools enforce the rules consistently.” – Scott Frey, President & CEO, PossibleNOW Original Article: Call Center Times By Eric Tejeda In April 2021, the U.S. Supreme Court issued… Continue Reading
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Gain Customer Trust and Modernize Your Marketing Through Proven Best Practices
pnadmin, Articles
Original Article: The European Business Review. By Tom Fricano The way in which businesses communicate offers, promotions and other marketing messages is changing before our eyes. Consumers’ larger voice and increased power through social media has certainly been a key driver here, but changing regulations… Continue Reading
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How Trust with Customer Will Reshape Tomorrow’s Leaders
pnadmin, Articles
Original Article: TotalRetail. By Jeff Jarvis Consumers have a bigger voice today, enhanced by a plethora of information sources and endless opportunities to voice their opinion on social media. As a result, modern businesses and their marketing arms are realizing they need more customer-centric approaches that create more direct relationships through engagement and… Continue Reading
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Tech Giants Apple, Facebook and Google are Reworking How Businesses Leverage Customer Data
pnadmin, Articles
Original Article: MarTech Series The area for how companies distribute content to consumers in addition to the way they acquire consent to use personal data is evolving before our eyes. Apple, manufacturer of the iPhone and iPad, recently announced significant changes to the way it… Continue Reading
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PossibleNOW Founder and CEO Scott Frey Joins DataOceans Advisory Board
pnadmin, Press
DataOceans LLC, a leading customer communications management (CCM) platform, today announced that Scott Frey, CEO of PossibleNOW, has joined its Advisory Board. JANUARY 15, 2021 DataOceans LLC, a leading customer communications management (CCM) platform, today announced that Scott Frey has joined its Advisory Board. Mr…. Continue Reading
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Sefas Innovation partners with PossibleNOW to expand customer experience capabilities
pnadmin, Press
Boston, MA, April 15, 2021 – Sefas, a global leader in customer communication management solutions, announced today that it has signed a strategic partnership with PossibleNOW, a leading provider of consumer regulatory compliance and consent & preference management solutions. PossibleNOW pioneered the concept of enterprise… Continue Reading
