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Preferences Enable Compliance, Communications, & Content
Type: Videos
Topic: Industry Testimonials
Summary
At Scotiabank, we implemented a preference management platform to comply with Canada’s anti-spam legislation, which is a key priority for our heavily regulated financial institution. This implementation allowed us to focus not only on regulations but also on increasing opportunities to contact customers via email—a significant channel for communicating offers, promotions, and key messages. Additionally, it enabled us to build a content repository and store data in one place, rather than relying on a variety of legacy systems across the bank.
Getting Started is Just a Call Away
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Difference Between Preferences & Consent
Type: Videos
Topic: Preference Mgmt
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Data Silos Cause Communication Gaps
Type: Videos
Topic: Preference Mgmt
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Integrate Do Not Call Compliance with Preferences
Type: Videos
Topic: Preference Mgmt
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Customer Preferences Require More Than One Flavor
Type: Videos
Topic: Preference Mgmt
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Give Customers Opt-Down Options
Type: Videos
Topic: Preference Mgmt
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Preference Center Organization
Type: Videos
Topic: Preference Mgmt
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Strategic Consultants Benefited Scotiabank
Type: Videos
Topic: Industry Testimonials
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8 Best Practices for Capturing GDPR Consent
Type: Webinars
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PossibleNOW Included in Independent Report on Top Emerging Technologies for B2C Marketers
Type: Press
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PossibleNOW Solutions and Services Help Enterprise Companies Achieve GDPR Compliance
Type: Press
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Making the Case for Consent and Preference Management
Type: Whitepapers
Topic: Consent Mgmt
Topic: Preference Mgmt
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