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How Customers Reveal Preferences
Tags: collection process, collection profiling, preference collection, preference management, preferences
October 4, 2017
Course-Correcting from Early Implementation
Tags: personalized marketing, preference collection, preferences
Conclusion
Tags: CRM, customer loyalty, marketing, mobile devices, preferences, Privacy, social media
October 3, 2017
Design and Functionality of Collection Interfaces
Tags: customer data, customer-centric, opt-in, opt-out, preference collection, preferences, Privacy, social media
October 4, 2017
When Should You Collect Customer Preferences?
Tags: communications, customer journey, customer preferences, preference management, preferences
October 10, 2017
In A Flash: Micro-Moments Can Transform Brands Into Mind Readers
Tags: awareness campaign, beacon technology, brands, buyer journey, cmo.com, customer preferences, geo-fencing, marketing technology, micro-moments, opt-in, personalized relationship, preferences, responsive mobile websites, retargeting, showrooming, smartphones
Defining and Applying Business Rules
Tags: data, opt-out, preference data, preference management, targeted opt-ins
October 6, 2017
ADT – Delivering The Right Message
Tags: ADT, Brian Hood, customer marketing database, delivering the right message, mobil app, thermostat
October 2, 2017
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