Search results for customer data
Rooted in increased regulations and general customer backlash, there is a growing emphasis on collecting consent and ensuring privacy of customer data, especially following enactment of the California Consumer Privacy Act. In this environment, the “cost” of compliance is a top of mind factor for… Continue Reading
Ask any customer service leader and they will tell you GDPR is coming. Cue the horror movie music. The General Data Protection Regulation, a European privacy and data protection measure, will go into effect in May, and companies around the world are scrambling to prepare… Continue Reading
Provides Database Application To Identify And Link Unique Customers Across An Enterprise DULUTH, GA – October 3, 2011 – PossibleNOW, the leading provider of compliance and marketing solutions for direct marketers, announces that they have formed a strategic partnership with RedPoint Global Inc., the Boston-based provider… Continue Reading
Modern marketing requires vast technical coordination and integration. This is especially true when companies decide to undertake an initiative like preference management
Customer engagement and preference management leader enables companies to maintain and grow marketing databases affected by EU regulation Atlanta, Ga. – April 13, 2017 – PossibleNOW, the leading provider of customer engagement and enterprise preference management solutions, today announced its platform and services address the unique… Continue Reading