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SiriusXM – Why We Needed a Preference Management Partner
Type: Videos
Topic: Industry Testimonials
Summary
The reason we initially handled this in-house was because we already had legacy CRM implementations that captured preferences through our call centers and online channels. We managed the data by pushing it into our own marketing databases. However, as the data volume grew and regulatory changes became more complex, it became clear that we needed specialized expertise in this area. It wasn’t something we could easily develop internally, so we turned to the industry to find experts who could help us navigate this increasingly complex domain.
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TCPA Regulations and Compliance: Complete Guide
Type: Blog
Topic: Do Not Call Solution
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Defining Meaningful Metrics: 6 Soft KPIs to Measure Customer Preference Collection
Type: Blog
Topic: Preference Mgmt
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Email Preference Center Best Practices
Type: Blog
Topic: Preference Mgmt
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The Basics of DNC Scrubbing: What Is a Do Not Call (DNC) Scrubber and Why Do You Need It?
Type: Blog
Topic: Do Not Call Solution
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What is Consent Management, How it Works, & Why it’s Important for Data Compliance
Type: Blog
Topic: Consent Mgmt
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Do Insurance Companies Cover TCPA Damages?
Type: Blog
Topic: Do Not Call Solution
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8 Best Practices for Capturing GDPR Consent
Type: Webinars
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Data Silos Cause Communication Gaps
Type: Videos
Topic: Preference Mgmt
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Difference Between Preferences & Consent
Type: Videos
Topic: Preference Mgmt
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Integrate Do Not Call Compliance with Preferences
Type: Videos
Topic: Preference Mgmt
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Customer Preferences Require More Than One Flavor
Type: Videos
Topic: Preference Mgmt
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Give Customers Opt-Down Options
Type: Videos
Topic: Preference Mgmt
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Preference Center Organization
Type: Videos
Topic: Preference Mgmt
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Strategic Consultants Benefited Scotiabank
Type: Videos
Topic: Industry Testimonials
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Why Customer Preference Matters
Type: Blog
Topic: Preference Mgmt
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