Is There a Ported Wireless Safe Harbor for Telemarketing Calls?

Type: Blog
Topic: Do Not Call Solution

Yes—but only under very specific conditions. The FCC provides a limited “safe harbor” for telemarketing calls made to numbers that have recently been ported from wireline to wireless service. This provision exists to account for the short window during which telemarketers may not yet know a number has transitioned to wireless, potentially making them vulnerable to violating the Telephone Consumer Protection Act (TCPA).

To qualify for the ported wireless safe harbor, all the following conditions must be met:

• The call is a voice call (not a text message).
• The caller did not knowingly place the call to a wireless number.
• The number was ported from wireline to wireless within the previous 15 days.
• The number is not listed on the national Do Not Call Registry or on the company’s Internal DNC List.

It’s important to understand this safe harbor is narrow and doesn’t shield you from liability if a call violates other provisions of the TCPA or the FTC’s Telemarketing Sales Rule (TSR), which governs use of the federal DNC Registry.

Limitations of the Safe Harbor Provision

Safe harbor is not a free pass. It only applies to a narrow category of ported numbers—and only for a short duration. It excludes:

• Text messages and autodialed SMS, which are always considered wireless communications.
• Any call where the marketer had prior knowledge the number was wireless.
• Situations where the number is listed on a DNC registry, regardless of porting status.

Additionally, even within the 15-day window, the safe harbor won’t protect you from enforcement if regulators find your procedures to be negligent or poorly maintained. It is not a defense for poor data hygiene or outdated suppression practices.

The Financial and Legal Risks of Non-Compliance

The stakes for violating TCPA and TSR rules are steep. Companies face:

• Up to $1,500 per violation of the TCPA if willful or knowing.
• $500 per call for negligent violations.
• High-cost class action lawsuits, which average $6 million in damages.
• Brand damage, customer distrust, and regulatory scrutiny.

The TSR adds another layer of accountability by requiring strict adherence to the national Do Not Call Registry, maintained by the FTC. Businesses that fail to manage this compliance risk can quickly find themselves in legal jeopardy, especially when high-volume telemarketing campaigns are involved.

How to Stay Compliant

Staying within the legal regulations requires a defensible, auditable compliance framework. Telemarketers must:

• Regularly scrub contact lists using tools that account for ported numbers and wireless designations.
• Track and maintain consent records—especially for lead generation scenarios where multiple parties may access shared data.
• Avoid relying solely on third-party lead sources without verifying one-to-one consent from the consumer for each brand recipient.

PossibleNOW helps enterprise organizations navigate this complexity with DNCSolution®, a comprehensive Do Not Call Solution that scrubs call lists against federal and state registries, wireless databases, and internal suppression files in real time. With built-in audit trails and expert support, DNCSolution® helps organizations confidently manage telemarketing risk, including ported number scenarios, within TCPA and TSR guidelines.

About PossibleNOW

PossibleNOW is the pioneer and leader in customer consent, preference, and regulatory compliance solutions. We leverage our MyPreferences technology, processes, and services to enable relevant, trusted, and compliant customer interactions. Our platform empowers the collection, centralization, and distribution of customer communication consent and preferences across the
enterprise. DNCSolution addresses Do Not Contact regulations such as TCPA, CAN-SPAM and CASL, allowing companies to adhere to DNC requirements, backed by our 100% compliance guarantee.

PossibleNOW’s strategic consultants take a holistic approach, leveraging years of experience when creating strategic roadmaps, planning technology deployments, and designing customer interfaces. PossibleNOW is purpose-built to help large, complex organizations improve custome