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How to Handle Customer Opt-Outs Efficiently
PossibleNOW, Blog
Handling customer opt-outs efficiently is both a regulatory requirement and a critical aspect of maintaining customer trust. Organizations that fail to process opt-outs properly not only risk fines under the Telephone Consumer Protection Act (TCPA) and the FTC’s Telemarketing Sales Rule (TSR), but also jeopardize… Continue Reading
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Is Automated DNC Compliance Worth It?
PossibleNOW, Blog
If your organization relies on outbound calls, texts, or marketing campaigns, Do Not Call (DNC) compliance isn’t optional—it’s a legal necessity. But as regulations evolve and the stakes grow higher, many companies face a critical question: Is investing in automated DNC compliance worth it? For… Continue Reading
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How to Reduce DNC Complaints from Customers
PossibleNOW, Blog
Reducing Do Not Call (DNC) complaints starts with honoring customer preferences and following strict compliance procedures. Most complaints happen when businesses contact people who never consented to be called—or who previously asked not to be contacted again. The most effective ways to reduce DNC complaints… Continue Reading
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AI and DNC Compliance
PossibleNOW, Blog
Artificial intelligence (AI) is rapidly transforming marketing, and compliance frameworks are working hard to keep up. AI-generated calls, voice cloning, and autodialed text messages have introduced new risks that regulators are beginning to address aggressively. As technology evolves, companies must rethink how they manage Do… Continue Reading
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How to Maintain DNC Compliance in Cross-Border Marketing
PossibleNOW, Blog
To stay compliant with Do Not Contact (DNC) regulations when marketing across borders, companies need to follow the rules unique to each region, get the right consent from customers, and use tools that automatically check contact lists and keep accurate records. The best approach combines… Continue Reading
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How to Educate Your Sales Team on DNC Compliance
PossibleNOW, Blog
Your sales team is making outbound calls, texts, and emails every day—which puts them at high risk for violating Do Not Call (DNC) laws. If they don’t understand the rules, your organization could face fines, lawsuits, or damage to your reputation. Educating your sales team… Continue Reading
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The Future of Do Not Contact Laws
PossibleNOW, Blog
As technology evolves, so does the complexity of regulatory compliance. The foundational principles of Do Not Contact (DNC) laws—transparency, consent, and consumer control—remain intact, but their application is shifting rapidly. With the rise of AI-generated calls, voice cloning, and automated texting, regulators are reexamining what… Continue Reading
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What Is the Risk for Marketers in Calling Reassigned Numbers?
PossibleNOW, Blog
Calling a reassigned number may seem like a minor oversight for marketing companies—but under the TCPA, it can lead to serious legal and financial consequences. When a phone number is reassigned to a new user, any prior consent tied to that number becomes invalid. If… Continue Reading
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What Are the B2B Telemarketing Consent Requirements?
PossibleNOW, Blog
Business-to-business (B2B) telemarketing calls are often thought to be exempt from the same rules that govern consumer marketing—but that assumption can be costly. Under the Telephone Consumer Protection Act (TCPA), B2B marketing calls or texts using an automatic telephone dialing system (ATDS) or delivering a… Continue Reading
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Is There a Ported Wireless Safe Harbor for Telemarketing Calls?
PossibleNOW, Blog
Yes—but only under very specific conditions. The FCC provides a limited “safe harbor” for telemarketing calls made to numbers that have recently been ported from wireline to wireless service. This provision exists to account for the short window during which telemarketers may not yet know… Continue Reading
