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What Is the Risk for Marketers in Calling Reassigned Numbers?
PossibleNOW, Blog
Calling a reassigned number may seem like a minor oversight for marketing companies—but under the TCPA, it can lead to serious legal and financial consequences. When a phone number is reassigned to a new user, any prior consent tied to that number becomes invalid. If… Continue Reading
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What Are the B2B Telemarketing Consent Requirements?
PossibleNOW, Blog
Business-to-business (B2B) telemarketing calls are often thought to be exempt from the same rules that govern consumer marketing—but that assumption can be costly. Under the Telephone Consumer Protection Act (TCPA), B2B marketing calls or texts using an automatic telephone dialing system (ATDS) or delivering a… Continue Reading
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Is There a Ported Wireless Safe Harbor for Telemarketing Calls?
PossibleNOW, Blog
Yes—but only under very specific conditions. The FCC provides a limited “safe harbor” for telemarketing calls made to numbers that have recently been ported from wireline to wireless service. This provision exists to account for the short window during which telemarketers may not yet know… Continue Reading
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Is There a Reassigned Number Safe Harbor for Telemarketers?
PossibleNOW, Blog
Yes—telemarketers can qualify for a safe harbor from TCPA liability for calls made to reassigned numbers, but only under specific conditions. The safe harbor was established to protect businesses that attempt in good faith to verify the ownership of a phone number prior to placing… Continue Reading
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Who Do TCPA Litigators Target?
PossibleNOW, Blog
TCPA litigators typically target companies that are either consistently noncompliant or lack the infrastructure to defend their practices. Businesses that run outbound calling or texting programs without tight control over consent, suppression lists, or third-party lead sources are especially vulnerable. Organizations most at risk of… Continue Reading
