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CPM Implementation Services Strategy and deployment for consent and preference management, from program design through go-live.

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Proof, answers and insight

Resources

Resource Center Articles, guides, videos and testimonials on consent and DNC compliance.
Case Studies How brands saved millions and grew revenue with PossibleNOW.
FAQs Answers on DNC, consent, preference management and zero-party data.

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Featured case study

A multi-tiered retailer saves $9.2M a year through digital adoption

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Testimonials
September 29, 2017

SiriusXM - Why We Are Implementing a Preference Center

SiriusXM on choosing a preference center to stay ahead of shifting telemarketing rules for wireless numbers, in their own words.

SiriusXM - Why We Are Implementing a Preference Center

Summary

Our primary reason for implementing a preference center is to improve how we manage compliance. The regulatory landscape is rapidly changing, with new rules coming into effect as soon as next month regarding telemarketing to wireless numbers. Staying ahead of these regulatory changes is essential for us to continue effectively marketing and promoting our services. A key goal of this project is to ensure that we remain compliant with these updates. This includes securing our ability to send emails, text messages, direct mail, and conduct telemarketing without interruptions. By getting in front of these compliance requirements, we aim to preserve our communication channels and protect our marketing capabilities.

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Preference MgmtTestimonials