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A multi-tiered retailer saves $9.2M a year through digital adoption
Read the story → All case studiesSiriusXM on choosing a preference center to stay ahead of shifting telemarketing rules for wireless numbers, in their own words.

Our primary reason for implementing a preference center is to improve how we manage compliance. The regulatory landscape is rapidly changing, with new rules coming into effect as soon as next month regarding telemarketing to wireless numbers. Staying ahead of these regulatory changes is essential for us to continue effectively marketing and promoting our services. A key goal of this project is to ensure that we remain compliant with these updates. This includes securing our ability to send emails, text messages, direct mail, and conduct telemarketing without interruptions. By getting in front of these compliance requirements, we aim to preserve our communication channels and protect our marketing capabilities.
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