{"id":5558,"date":"2024-02-15T07:00:00","date_gmt":"2024-02-15T07:00:00","guid":{"rendered":"https:\/\/www.possiblenow.com\/resources\/?p=5558"},"modified":"2025-04-18T15:10:16","modified_gmt":"2025-04-18T15:10:16","slug":"crawford-technologies-partners-with-possiblenow-to-give-greater-control-over-communication-preferences-and-delivery","status":"publish","type":"post","link":"https:\/\/www.possiblenow.com\/resources\/crawford-technologies-partners-with-possiblenow-to-give-greater-control-over-communication-preferences-and-delivery\/","title":{"rendered":"Crawford Technologies Partners with PossibleNOW to Give Greater Control Over Communication Preferences and Delivery"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1225\" height=\"689\" src=\"https:\/\/www.possiblenow.com\/resources\/wp-content\/uploads\/2024\/08\/iStock-2025151127-edited.jpg\" alt=\"Human holding with call center on screen contact us, email, address, operator, customer, suppor, phone services agen, customer support hotline.contact us concept\" class=\"wp-image-6289\" srcset=\"https:\/\/www.possiblenow.com\/resources\/wp-content\/uploads\/2024\/08\/iStock-2025151127-edited.jpg 1225w, https:\/\/www.possiblenow.com\/resources\/wp-content\/uploads\/2024\/08\/iStock-2025151127-edited-300x169.jpg 300w, https:\/\/www.possiblenow.com\/resources\/wp-content\/uploads\/2024\/08\/iStock-2025151127-edited-1024x576.jpg 1024w, https:\/\/www.possiblenow.com\/resources\/wp-content\/uploads\/2024\/08\/iStock-2025151127-edited-768x432.jpg 768w\" sizes=\"auto, (max-width: 1225px) 100vw, 1225px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading has-medium-font-size\">Industry Leading Platform For Zero-Party Data Offers The Most Powerful Capabilities Today<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>February 15<\/strong><strong>, 2024, Toronto, ON<\/strong> \u2013 <a href=\"http:\/\/www.crawfordtech.com\/\">Crawford Technologies<\/a>, a provider of innovative document solutions that streamline, improve and manage customer communications, announces it has established a partnership with <a href=\"https:\/\/www.possiblenow.com\/\">PossibleNOW<\/a>, a leading provider of preference and content management software. The partnership opens new opportunities for companies to transform customer engagement with the ability to implement a robust preference management system that connects to Crawford Technologies\u2019 <a href=\"https:\/\/crawfordtech.com\/solutions\/enterprise-communications-processing-ecp\/\">enterprise communications processing (ECP) software<\/a>. The partnership will assist organizations in making a swift transition toward customer-preferred and accessible delivery of customer communications.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Many organizations struggle to fulfill customer preferences regarding communication delivery. This occurs because they often do not effectively communicate customer preferences between different lines of business, can\u2019t populate customer preferences throughout their applications and business systems or can\u2019t suppress print when electronic delivery is chosen. PossibleNOW provides the front-end technology and best practices to collect customer preferences and feeds that preference data to Crawford Technologies\u2019 ECP software to determine how best to process <a href=\"https:\/\/www.possiblenow.com\/resources\/preference-management-platform\/gain-a-global-view-of-customer-communications\/\">customer communications<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cCombining PossibleNOW\u2019s robust consent and <a href=\"https:\/\/www.possiblenow.com\/products\/mypreferences\/preference-management\/\">preference management platform<\/a> with Crawford Technologies\u2019 advanced ECP software ensures a seamless customer experience, along with lower-cost digital delivery across the enterprise,\u201d said Scott Frey, CEO of PossibleNOW. \u201cBy leveraging the synergy between PossibleNOW and Crawford Technologies, organizations can easily integrate customer preferences throughout the customer journey to ensure that the output of digital communications is tailored to recipients\u2019 desires and delivered through their preferred channels.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The combined solution of sophisticated preference collection and seamless document delivery makes it possible to overcome the challenges related to data silos and integrating into legacy systems. As a result, organizations can significantly reduce costs and drive better customer experiences by providing customer-preferred digital and accessible options.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cWe are excited to partner with PossibleNOW as it aligns with our mission to make it easy for people to communicate effectively with the organizations with which they do business in a way that is best for them,\u201d said Ernie Crawford, president and CEO of Crawford Technologies. \u201cCombining the two platforms offers a holistic approach that can be implemented by any organization seeking to improve their eDelivery rates, reduce reliance on print and mail and provide accessible output that is compliant with all the current laws and regulations.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<div class=\"wp-block-group alignfull has-text-color has-background\" style=\"color:#000000;background-color:#ffffff\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"has-text-align-center has-text-color wp-block-paragraph\" style=\"color:#275b81;font-size:23px\"><strong>Getting Started is Just a Call Away<\/strong><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-buttons is-horizontal is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-b07f0535 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-25 has-custom-font-size is-style-fill has-medium-font-size\"><a class=\"wp-block-button__link has-background has-text-align-center wp-element-button\" href=\"tel:+1-770-501-7687\" style=\"background-color:#d86618\"><strong>Call Us Toda<\/strong>y<\/a><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">About PossibleNOW<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">PossibleNOW\u2019s technology, processes and services enable relevant, trusted and compliant interactions between businesses and the people they serve<em>.&nbsp;<\/em>We gain customer insights through Voice-of-Customer research to understand the expectations and emotions influencing customer behavior. We leverage that understanding when deploying&nbsp;<a href=\"https:\/\/www.possiblenow.com\/products\/mypreferences\/\">MyPreferences&nbsp;<\/a>to collect and utilize first-party data such as <a href=\"https:\/\/www.possiblenow.com\/products\/mypreferences\/consent-management\/\">customer consent<\/a>, preferences and insights across the <a href=\"https:\/\/www.possiblenow.com\/resources\/preference-management-platform\/how-preference-management-should-look-inside-the-enterprise\/\">enterprise<\/a>, resulting in highly relevant and personalized experiences.&nbsp;<a href=\"https:\/\/www.possiblenow.com\/products\/dncsolution\/\">DNCSolution<\/a>&nbsp;addresses Do Not Contact regulations such as TCPA, CAN-SPAM and CASL, allowing companies to adhere to DNC requirements, backed by our 100% compliance guarantee.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-size: revert; color: initial;\">PossibleNOW\u2019s strategic consultants take a holistic approach leveraging years of experience when creating strategic roadmaps, planning technology deployments and designing customer interfaces. Visit\u00a0<a href=\"https:\/\/www.possiblenow.com\/\">www.PossibleNOW.com\u00a0<\/a>to learn more.\u00a0 <\/span><\/p>\n\n\n<div class=\"wp-block-post-author\"><div class=\"wp-block-post-author__avatar\"><img alt='' src='https:\/\/secure.gravatar.com\/avatar\/3ac3ab6d649088f91adcbc55d77aa5314b6c5a93250b5ae5e0c50bad803eb440?s=48&#038;d=mm&#038;r=g' srcset='https:\/\/secure.gravatar.com\/avatar\/3ac3ab6d649088f91adcbc55d77aa5314b6c5a93250b5ae5e0c50bad803eb440?s=96&#038;d=mm&#038;r=g 2x' class='avatar avatar-48 photo' height='48' width='48' \/><\/div><div class=\"wp-block-post-author__content\"><p class=\"wp-block-post-author__byline\">This post was reviewed by an expert from <a href=\"https:\/\/www.possiblenow.com\/about-us\/\">PossibleNow<\/a><\/p><p class=\"wp-block-post-author__name\">PossibleNOW<\/p><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Industry Leading Platform For Zero-Party Data Offers The Most Powerful Capabilities Today February 15, 2024, Toronto, ON \u2013 Crawford Technologies, a provider of innovative document solutions that streamline, improve and manage customer communications, announces it has established a partnership with PossibleNOW, a leading provider of&#8230; <strong>Continue Reading<\/strong><\/p>\n","protected":false},"author":6,"featured_media":6289,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","footnotes":""},"categories":[1383],"tags":[332,1362,2927,805,162],"topic":[],"class_list":["post-5558","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press","tag-communication-preferences","tag-consent-management","tag-crawford-technologies","tag-possiblenow","tag-preference-management"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\r\n<title>Crawford Technologies Partners with PossibleNOW to Give Greater Control 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