{"id":2364,"date":"2015-08-26T21:01:59","date_gmt":"2015-08-26T21:01:59","guid":{"rendered":"http:\/\/www.possiblenow.com\/resources\/?p=2364"},"modified":"2025-01-14T14:25:27","modified_gmt":"2025-01-14T14:25:27","slug":"possiblenow-selected-by-top-5-u-s-healthcare-insurance-provider-to-deliver-enterprise-preference-management-solution","status":"publish","type":"post","link":"https:\/\/www.possiblenow.com\/resources\/possiblenow-selected-by-top-5-u-s-healthcare-insurance-provider-to-deliver-enterprise-preference-management-solution\/","title":{"rendered":"PossibleNOW Selected by Top 5 U.S. Healthcare Insurance Provider to Deliver Enterprise Preference Management Solution"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1254\" height=\"706\" src=\"https:\/\/www.possiblenow.com\/resources\/wp-content\/uploads\/2025\/01\/iStock-1720161998-edited.jpg\" alt=\"Team Doctors nurses union coordinate hands Teamwork Concept in hospital for success and trust in the team.  in clinic or hospital\" class=\"wp-image-6889\" srcset=\"https:\/\/www.possiblenow.com\/resources\/wp-content\/uploads\/2025\/01\/iStock-1720161998-edited.jpg 1254w, https:\/\/www.possiblenow.com\/resources\/wp-content\/uploads\/2025\/01\/iStock-1720161998-edited-300x169.jpg 300w, https:\/\/www.possiblenow.com\/resources\/wp-content\/uploads\/2025\/01\/iStock-1720161998-edited-1024x577.jpg 1024w, https:\/\/www.possiblenow.com\/resources\/wp-content\/uploads\/2025\/01\/iStock-1720161998-edited-768x432.jpg 768w\" sizes=\"auto, (max-width: 1254px) 100vw, 1254px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Tailored platform to centralize database of customer preferences, ensure regulatory compliance and enhance customer experience<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Atlanta, Ga. \u2013&nbsp;<\/strong><strong>August 26, 2015 \u2013<\/strong>&nbsp;PossibleNOW, the leading provider of customer engagement and enterprise preference management solutions, today announced its selection by one of the largest US healthcare insurance providers to deliver an enterprise-wide <a href=\"https:\/\/www.possiblenow.com\/products\/mypreferences\/preference-management\">preference management system<\/a> with integration on multiple member touchpoints. The partnership reflects similar successful projects for two other top 10 healthcare insurance providers, as well as other healthcare management and delivery leaders, therefore solidifying PossibleNOW\u2019s leadership position in the healthcare insurance and delivery marketplaces.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;To maintain leadership in the quickly evolving marketplace, healthcare companies must ensure their marketing efforts provide customer-centric service with multi-channel communications while protecting consumer privacy,&#8221; said Scott Frey, President and CEO of PossibleNOW. &#8220;It&#8217;s vital for companies to collect express consent and to personalize messaging utilizing leading edge technology to manage complex challenges associated with messaging to large populations. PossibleNOW continues to add healthcare clients due to our expertise in this dynamic vertical market.&#8221;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Recognizing the challenges of building and maintaining its own in-house preference management system, the insurance provider engaged PossibleNOW to create a functional, enterprise-capable solution to serve its active customer base of more than 13 million Americans. PossibleNOW&#8217;s MyPreferences platform will be integrated into multiple touchpoints including corporate websites, agent-facing systems, internal systems, third party message fulfillment systems and mobile devices.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">PossibleNOW&#8217;s familiarity with the healthcare marketplace ensures that customer-friendly interfaces and sophisticated privacy protections are available through multiple channels. Moreover, as healthcare organizations move toward using platforms that integrate easily with other systems such as CRMs and marketing databases for enterprise preference management, PossibleNOW offers a solution that allows preference and consent data to be centrally stored and available across the enterprise. Removing silos and increasing access to information bolsters the customer experience for marketing messaging, service messages and privacy designations, as well as ensuring compliance with regulatory requirements.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<div class=\"wp-block-group alignfull has-text-color has-background\" style=\"color:#000000;background-color:#ffffff\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"has-text-align-center has-text-color wp-block-paragraph\" style=\"color:#275b81;font-size:23px\"><strong>Getting Started is Just a Call Away<\/strong><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-buttons is-horizontal is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-b07f0535 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-25 has-custom-font-size is-style-fill has-medium-font-size\"><a class=\"wp-block-button__link has-background has-text-align-center wp-element-button\" href=\"tel:+1-770-501-7687\" style=\"background-color:#d86618\"><strong>Call Us Toda<\/strong>y<\/a><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">About PossibleNOW<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">PossibleNOW is the pioneer and leader in <a href=\"https:\/\/www.possiblenow.com\/products\/mypreferences\/consent-management\/\">customer consent<\/a>, <a href=\"https:\/\/www.possiblenow.com\/products\/mypreferences\/preference-management\/\">preference<\/a>, and regulatory compliance solutions. We leverage our <a href=\"https:\/\/www.possiblenow.com\/products\/mypreferences\/\">MyPreferences technology<\/a>, processes, and services to enable relevant, trusted, and compliant customer interactions. Our platform empowers the collection, centralization, and distribution of customer communication consent and preferences across the<br>enterprise. <a href=\"https:\/\/www.possiblenow.com\/products\/dncsolution\/\">DNCSolution<\/a> addresses Do Not Contact regulations such as <a href=\"https:\/\/www.possiblenow.com\/products\/dncsolution\/tcpa\/\">TCPA<\/a>, CAN-SPAM and CASL, allowing companies to adhere to DNC requirements, backed by our 100% compliance guarantee. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">PossibleNOW\u2019s strategic consultants take a holistic approach, leveraging years of experience when creating strategic roadmaps, planning technology deployments, an<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tailored platform to centralize database of customer preferences, ensure regulatory compliance and enhance customer experience Atlanta, Ga. \u2013&nbsp;August 26, 2015 \u2013&nbsp;PossibleNOW, the leading provider of customer engagement and enterprise preference management solutions, today announced its selection by one of the largest US healthcare insurance providers&#8230; <strong>Continue Reading<\/strong><\/p>\n","protected":false},"author":1,"featured_media":6889,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","footnotes":""},"categories":[1383],"tags":[46,1667,93,1666,20,1663,1245,1662,1627,1397,1664,410,764,1665,1660,1661],"topic":[],"class_list":["post-2364","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press","tag-compliance","tag-consent-data","tag-consumer-privacy","tag-crms","tag-customer-experience","tag-customer-centric-service","tag-express-consent","tag-healthcare-insurance","tag-marketing-databases","tag-mobile-devices","tag-multi-channel-communications","tag-mypreferences","tag-preference-management-system","tag-privacy-protections","tag-regulatory-compliance","tag-us-healthcare-insurance-providers"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ 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