{"id":1741,"date":"2017-09-12T20:15:09","date_gmt":"2017-09-12T20:15:09","guid":{"rendered":"https:\/\/www.possiblenow.com\/resources\/?p=1741"},"modified":"2024-02-27T15:29:56","modified_gmt":"2024-02-27T15:29:56","slug":"what-is-an-opt-out","status":"publish","type":"post","link":"https:\/\/www.possiblenow.com\/resources\/what-is-an-opt-out\/","title":{"rendered":"What is an Opt-Out?"},"content":{"rendered":"<div id=\"attachment_1742\" style=\"width: 310px\" class=\"wp-caption alignright\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1742\" class=\"wp-image-1742 size-medium\" src=\"\/resources\/wp-content\/uploads\/2017\/09\/opt-out-ipad-400-400-300x300.jpg\" alt=\"What is an Opt-Out?\" width=\"300\" height=\"300\" srcset=\"https:\/\/www.possiblenow.com\/resources\/wp-content\/uploads\/2017\/09\/opt-out-ipad-400-400-300x300.jpg 300w, https:\/\/www.possiblenow.com\/resources\/wp-content\/uploads\/2017\/09\/opt-out-ipad-400-400.jpg 400w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><p id=\"caption-attachment-1742\" class=\"wp-caption-text\">Example: Eric opts-out of receiving information about tea.<\/p><\/div>\n<p>Whenever you click or sign something to confirm that you do not want information from a business, you have opted-out of receiving that information.<\/p>\n<p>As your circumstances and interests change over time, some of the information you receive from businesses will no longer be useful to you. For example, imagine you shared a preference for information about tea and opted-in for weekly emails on the topic. Later on, your tastes change and you come to prefer coffee. That means it\u2019s time to opt-out of the tea emails.<\/p>\n<p>There are several ways to opt-out. The most common is to opt-out from emails by scrolling to the bottom of the email and clicking the unsubscribe link.<\/p>\n<p>Sometimes people opt-out of certain information (tea) from a business but continue to receive information on another topic (coffee) from the same business. Sometimes people opt-out of receiving information of any kind from a business which is called a global opt-out.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Whenever you click or sign something to confirm that you do not want information from a business, you have opted-out of receiving that information. As your circumstances and interests change over time, some of the information you receive from businesses will no longer be useful&#8230; <strong>Continue Reading<\/strong><\/p>\n","protected":false},"author":1,"featured_media":1743,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_crdt_document":"","footnotes":""},"categories":[1385],"tags":[1426,1423,475,100,389,502,1422],"topic":[1388],"class_list":["post-1741","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-definitions","tag-definition","tag-emails","tag-global-opt-out","tag-opt-in","tag-opt-out","tag-preference","tag-unsubscribe-link","topic-zero-party-data-platform"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\r\n<title>What is an Opt-Out? | PossibleNOW<\/title>\r\n<meta name=\"description\" content=\"Whenever you click or sign something to confirm that you do not want information from a business, you have opted-out of receiving that information. 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